APEROL

TERRAZZA VENEZIA

/ADV

The 'Aperol Terrazza Venezia' video is the result of an exciting 2-day project, shot in October 2021. Commissioned by Aperol and created in collaborationwith AKQA agency by the production company TheBlinkFish.

This dynamic video features smooth transitions and captivating footage to showcase both the immersive experience of Aperol's customers towards the brand - by scanningQR codes on the coasters, they can play a trivia game and save AR filters for their social media - and the opportunity to enjoy an aperitif on board the AperolTerrazza-branded Caorlina boat, directly on the Canal Grande.

This video is a chance to immerse oneself in the Venetian atmosphere and discover the unique experience offered by Aperol Terrazza Venezia.

IKEA ci catapulta all'interno della mente di Marta raffigurata come un labirinto di scatole di cartone: contenitori di pregiudizi ed etichette che gli altri si fanno di lei, un labirinto buio e infinito.

Qui Marta si ritrova intrappolata e smarrita in se stessa, la vedremo combattere con quelli che sono gli angoli più bui del suo inconscio, e scopriremo 3 sue diverse personalità.

Grazie alla sua lanterna e determinazione troverà il percorso per vincere le sue paure e insicurezze dominandole e diventando la padrona di se stessa.

Description

The 'Aperol Terrazza Venezia' video is the result of an exciting 2-day project, shot in October 2021. Commissioned by Aperol and created in collaboration with AKQA agency by the production company TheBlinkFish, this dynamic video features smooth transitions and captivating footage to showcase both the immersive experience of Aperol's customers towards the brand - by scanning QR codes on the coasters, they can play a trivia game and save AR filters for their social media - and the opportunity to enjoy an aperitif on board the Aperol Terrazza-branded Caorlina boat, directly on the Canal Grande. This video is a chance to immerse oneself in the Venetian atmosphere and discover the unique experience offered by Aperol Terrazza Venezia.